From rupaul to nicki minaj. The worlds largest hivaids funder it launched back in.
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Its a stunning brownish blue red that rupaul wore in the campaign.
Rupaul viva glam. Since the darling drag queen launched the campaign mac has had the likes of cyndi lauper elton john missy elliott christina aguilera lady gaga pamela anderson and most recently nicki minaj and ricky martin launching courageous colours for your lips. Macs viva glam campaign is a powerful onedonating 100 percent of proceeds of sales from its viva glam products back to those in need. And for a great.
A mac viva glam retrospective going on 19 years now the makeup line has consistently produced some of the best fun cosmetics campaigns out there. Rupaul returns to mac cocmetics viva glam campaign two decades later james nichols following his blast to fame after supermodel of the world dropped in 1993 rupaul received the distinct honor of becoming the face of mac cosmetics viva glam initiative the companys campaign to raise money to fight hivaids through the sale of lip cosmetic products. The invitations to kds viva glam ii lipstick launch party were designed as playing cards that featured kd.
All the proceeds from the bold. Its been 25 years since drag legend rupaul starred in mac cosmetics inaugural campaign for the nascent viva glam line. Original viva glam girl rupaul is back to front this seasons charity lip products.
After the huge success of the original viva glam i mac launches the second viva glam campaign fronted by the self described non lipstick lesbian and canadian singer songwriter sensation. In glam new packaging the shade is actually the 1994 colorthe first ever viva glam lipstick. Mac launched its viva glam campaign fronted by rupaul and released the original viva glam lipstick with the support of those like marc jacobs and vivienne westwood.
Return of the mac. Told ya the 90s were still trending. Rupaul was chosen to launch the viva glam campaign which donates the sales of a specific lipstick to charities fighting hivaids in 1994 because of his connection and resonance to the.
Mac viva glam couture fashion show at harvey nichols iv w ru paul kinolibrary is a commercial archive film agency supplying high quality rare and inspiring footage to media professionals.
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